Ideas & Analysis
Marketing advice, SEO analysis, AI in business, and lessons from real client work across the coastal Carolinas.
Many companies struggle with their presence on Facebook. Even though a detailed profile, along with a great cover image is mandatory for a successful Facebook page, it is not enough. People have to have a strong reason to like your page and return periodically for more information. They won't come just because you've build it. Once your Facebook page is up and running, you should focus on content.
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Twitter announced recently a plan to test a new e-commerce feature that may have the potential to change the way businesses are using the platform to drive sales.
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Any efforts on social media marketing have to be well structured and carefully planned. Here are the four c's of social media marketing success!
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Online customer reviews can support or hurt a business. People are talking about your business and share their experiences with others. Managing the customer reviews left on websites like TripAdvisor, Yelp, Google, Foursquare or Facebook Reviews becomes imperative in order to improve and lift the reputation of your business. More businesses in the Myrtle Beach area are using social media marketing services that include online reputation management in order to monitor, asses and control the public perception of their business reputation. People interact and exchange ideas online, they congregate in social communities sharing their experiences with peers. Online users ask peers for advice and they trust other users more than they trust advertising.
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Facebook pleasantly surprised restaurants today by adding a very useful new feature: restaurant owners can now upload their menus in PDF format to display in their page tabs.…
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Social Media can be very helpful and supportive of your company's marketing efforts. But it can also backfire. There are many examples of such failed social media marketing…
Read article →Whether you need a better website, a clearer strategy, stronger content, or a complete digital partner — the first step is a conversation about where your business is now and where it needs to go.